Online MBA in Integrated Marketing Course: Online MBA in integrated marketing programme is a postgraduate level program offered by different universities through online mode.
Online full-time MBA programs offer a lot of flexibility and convenience over the regular full-time MBA programs.
The duration of an online MBA program in integrated marketing is 2 years. But it can also take more and less time than 2 years to complete the program.
Out of the many available specializations in an online MBA program, integrated marketing is one such field where there is a high demand for qualified professionals. Explore more professional development programs with our Online MBA Programme.
Nowadays, nearly all brands utilize integrated marketing to establish a robust online presence and convey their core message. The main aim is to reach out to larger audiences via different channels.
There are many universities that offer the online MBA program in integrated marketing, like Manipal University, Amity University, Jain University, etc.
Online MBA in Integrated Marketing Course Key Highlights
| Particulars | Details |
| Course Name |
MBA- Master’s of Business Administration (Online)
|
| Specialization | Integrated Marketing |
| Eligibility Criteria |
Must have completed undergraduate degree with minimum 50% marks in any stream from a recognised institute.
|
| Course Duration | 2 Years |
| Mode of Education | Online |
| Last Date | Will Soon |
Online MBA in Integrated Marketing Admission 2025
The registration for the online MBA program will start soon for the academic year 2025. All the interested candidates can locate the authentic websites of their desired universities and check out the latest admission updates for the program.
The basic eligibility required to take admission in an online MBA (Integrated Marketing) program is to complete graduation in any field with a minimum 50% aggregate marks from a recognised institute. The average duration of an online MBA is about two years.
The fee structure highly depends upon the course structure and the university from which you are pursuing the online program.
The average cost of pursuing an online MBA degree in integrated marketing lies between Rs 2,00,000/- and Rs 2,50,000/-.
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Eligibility Criteria
- Candidates who are interested in enrolling in an online MBA program must satisfy the eligibility criteria. The minimum eligibility criteria required for an online MBA program is to have a graduation degree in any field with minimum aggregate marks.
- There are institutes that ask for national or state-level exam scores like CAT, MAT, XAT, NMAT, etc. But many institutes have scrapped this from the requirement list. A lot of institutes also prefer candidates with work experience.
Duration
- An online MBA degree in integrated marketing is typically of 2 years, but the duration of the course can change depending upon the university and course structure.
- The program is divided into four different semesters dealing with all the effective strategies and concepts of marketing. Throughout the two-year time period, candidates will learn every aspect of marketing.
Admission Process
The admission for an online MBA in integrated marketing course takes place in a few simple steps. Here is a full admission procedure for an online MBA in integrated marketing:
- First, find the official website of the university of your choice.
- Read all the requirements and course criteria carefully.
- Start by registering yourself as a new candidate.
- You have to now open the application form and fill it out by carefully providing all the personal information.
- Also upload all the relevant and supportive documents asked in the form to submit.
- If admission is offered based on the score of any exam, then provide the scorecard of the relevant exam.
- Lastly, complete the application fee payment process and submit it.
The application form is reviewed by the admissions panel and further admission process takes place.
Fees
- The fee structure of an online MBA program in integrated marketing depends upon so many factors, like examination fee, tuition fee, application cost, and other things.
- However, the average cost of pursuing an online MBA program is approximately between Rs 2,00,000/- and Rs 2,50,000/-.
- The popularity and reputation of an institute all play a major role in the fee structure of the course. If you want to pursue the online MBA program from one of the IIMs, then it can be quite expensive.
Career Option Available After Online MBA in Integrated Marketing
Pursuing online MBA in Integrated marketing has a lot of scope and opens a lot of employment options such as –
- Brand manager
- Digital marketing manager
- SEO specialist
- Product marketing manager
- Public relations manager
- Social media manager
- Market research analyst
- Performance marketing expert
What is Integrated Marketing?
Over the years, the definition of marketing has changed a lot. Much of focus is now shifted to online; a lot of focus is now given to creating a strong online presence.
Integrated marketing is one such way through which brands and companies deliver their unified message globally with the help of all the communication methods used by the brand.
Is there an entrance exam for Online MBA Integrated Marketing?
Well-reputed and renowned B-schools like IIMs conduct their own entrance test, the IIM admission test (IAT), for online MBA programs.
They also accept scores of CAT and GMAT exams to offer admission in the program. But other private institutes do not give much importance and attention to exam scores.
Candidates complete the application process and wait till the admissions panel reviews the application form. In the majority of cases, admission is granted based on application only, and there is no need for candidates to appear for any entrance test.
Online MBA in Integrated Marketing Course Syllabus
The syllabus of online MBA in integrated marketing is tabulated below –
| Semesters | Syllabus Details |
| Semester 1 |
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| Semester 2 |
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| Semester 3 |
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| Semester 4 |
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Is it worth Pursuing Online MBA in Integrated marketing?
Since the digital world is evolving day by day, there are high demands of qualified individuals who can understand the growing trends and come up with great strategies to create a strong digital presence for brands.
Integrated marketing is a great way to deliver the core message of the brand to the world through all the marketing channels.
The goal is to use different communication methods like email marketing, display ads, landing pages, and others to achieve the marketing objectives.
So, if you are a marketing gimmick, then an online MBA in integrated marketing is totally worth pursuing and establishing a career in the field.
FAQs of Online MBA in Integrated Marketing
Q: What are some of the best universities to pursue an online MBA in integrated marketing?
Ans: There are many universities in India that offer online MBAs in integrated marketing, like Jain University, Amity University, IIM Ahmedabad, and others.
Q: What is the average expected salary after completing an online MBA program?
Ans: The average expected salary after completing an online MBA program lies between Rs 4,00,000 and Rs 5,00,000 per annum.
Q: What are some of the high-paying jobs after an online MBA?
Ans: Some of the high-paying jobs after completing the online MBA program are accountant, investment banker, financial analyst, budget analyst, business operation manager, and many more.
